The revenue engine is broken for everyone

Not if we can help it

About

In our conversations with hundreds of revenue leaders, it became clear to us that the revenue engine is broken, for everyone, somewhere on the path to predictable revenue.

  • Companies are struggling with persistent revenue misses. 
  • Trillions of dollars are wasted every year across marketing, sales and customer success teams. 
  • The average customer acquisition cost (CAC) for $1 of new revenue is $2.46!

Companies can gain back 20-30% of revenue by eliminating wastage across their GTM. However, 99% of this wastage is very hard to detect due to siloed systems and lack of full funnel visibility. 
We’ve made it our mission to fix this imbalance and bring cutting edge tech to businesses to eliminate revenue waste and achieve peak revenue potential by streamlining their revenue engine and GTM operations.

Our Vision

We have built the industry’s first OS for revenue operations that does the following:

  • Unify data across the entire GTM tech stack
  • Visualize end-to-end revenue flows
  • Detect risks to revenue proactively and continuously
  • Contextualize each risk with potential root-causes
  • Remediate the risk with actionable insights
  • Enable data-driven decision making every time
Nivedita Ratakonda

Nivedita Ratakonda

Co-Founder & CEO

A second-time entrepreneur and chief hacker-tinkerer. Nivedita has 20+ years of enterprise experience across the Silicon Valley and Bangalore, and a track record of 3 prior startup exits.

Harish Agastya

Harish Agastya

Co-Founder & COO

A seasoned Go-To-Market and product executive. Harish is a startup fiend with demonstrated success in creating and building market traction for category-defining technology products at several cloud startups.

Team

We are based in Austin, TX with offices in San Jose, CA and Bangalore, India. Our team has strong pedigree in enterprise applications, SaaS, massively scalable architectures, AI and other deep tech innovation.

Interested in being part of the first wave of this revolution?

Investors

The company is backed by Cloud4C, a Singapore-based cloud managed services provider and other esteemed angel investors and industry leaders from the tech industry and the RevOps domain.

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