The Marketing-Sales chasm, and how RevOps can bridge the gap
Marketing is from Mars, Sales is from Venus TLDR = There is a Marketing-sales chasm, it exists because of data and organizational reasons, it needs to be fixed because it impacts revenue, RevOps as a practice can bridge this chasm, BigLittle enables RevOps teams to bridge the gap. The Marketing-Sales Chasm Marketing and Sales often […]
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